From ME to WE – What Employees Want
While most companies aspire to be one among the ‘Greatest Places to Work’, they often misinterpret monetary benefits as the carrot to attract the best talent. Through this two series write-up let’s explore some of the other more promising aspects that make employees want to work for an organization. I have often heard employees say, “This is my dream job” or “ABC is my dream company”, making me wonder what is it that gives an employee that level of satisfaction? Is it the reputation of the company and its stakeholders or what it offers the employees? While each one might have a different reasoning, one underlying fact is that a successful business is the one which is high on the customer as well as employee satisfaction. So while organizations implement various business development strategies to win over customer loyalty, equal emphasis is laid on winning over employee engagement. Developing an emotional connect with the employees too impacts professional relationships. ...